Twitter introducing 15 new ad types over the next 6 months, will debut app ads in a few weeks

Yoree Koh / Wall Street Journal:

New ads—lots of new ads—are on their way to Twitter Inc. TWTR -2.07%

Hoping to win over e-commerce companies and mobile-game developers, the communications platform will debut 15 types of new ad products and improved ways to target users over the next six months, according to people familiar with the company's plans.

                                                                                                                                     

Nicole Lee / Engadget: WSJ: Get ready for more ads in your Twitter feed
Peter Kafka / Re/code: App Ads Are Huge for Facebook. Here Comes Twitter's Version.
Chris Welch / The Verge: Twitter preparing up to 15 new types of ads, says Wall Street Journal
Lauren Hockenson / Gigaom: Report: Twitter to unveil new ads, including mobile app install Cards
Kurt Wagner / Mashable: Brace Yourselves: 15 New Types of Twitter Ads May Be Coming

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